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Ahead of time. Love and the Sweet Life with “Bize D’Amour”.
The chain of French cafes and pastry shops, “Bize,” in Odesa has been delighting lovers of delicious sweets for 12 years. In 2014, “Bize” reached the finals of the prestigious National Restaurant Award of Ukraine, “Salt,” and was recognized by experts as the best cafe in the city. Over the years of operation, it’s not just the confectionery’s guests who have ‘grown up.’ Now, children who enjoyed Bize’s cakes and pastries many years ago bring their families and kids, colleagues, and friends here. And the network’s confectioners are actively developing.
This year they opened “Bize D’Amour” on Fontanska Road, 78, expanded the assortment, and launched a new series of pastries and pies based on recipes from a popular confectioner from France. Summing up the past year, our team met with restaurateur Roman Vinogradov, owner of the Bize chain of French cafes and pastry shops. We discussed trends in the restaurant and confectionery business, new tastes, preferences of Ukrainians, and, of course, a new confectionery with the passionate name “Bize D’Amour.”
— Why did you decide to call your new confectionery “Bize D’Amour”?
Translation from French sounds like “Kiss of Love.” This name will be very close to our guests because 80% of them are women. Our desserts, pastries, and cakes are often purchased by couples in love. And this is a wonderful gift! The theme of love is multifaceted, endless, eternal.
— What role does love play in your life, and how important is it to love the work you do?
Love is a state in which I live every day. That space that I can’t imagine myself without. This is love for my family (wife, children), for my country, and the field in which I have been involved for many years – the restaurant and confectionery business. Love is in everything. And I am very grateful to the forces above that this condition has not passed and, I hope, will not pass.
— Perhaps this is a stereotype, but when talking about love, strong associations arise with Paris. Was France a source of inspiration for your new patisserie, “Bize D’Amour”?
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